If you run a business in Atlanta, you've spent two years hearing that AI will change everything. What you haven't found is someone who can tell you, specifically, where it fits in your business — and then help you do it. That's what I do. I'm Catherine Weems, founder of Collier Road Consulting, and I'm based right here in Atlanta.
Most of the AI help available to Atlanta business owners falls into one of two camps: agencies selling you a chatbot or an automation package off the shelf, or technical firms that want to build machine-learning systems you don't need. I come at it from a different place — operations. Before this, I spent my career running operations at scale, including as a VP at a global technology company. I start with how your business actually works, then figure out where AI and better operations earn their keep.
Every engagement starts the same way: I sit down with you, learn how your business runs, and find where AI and better operations create the most value. No product to push. No software license to sell.
A short, focused engagement that gives your leadership team a prioritized AI roadmap — what to do first, the expected impact, and a clear plan to get there. Built for Atlanta owners who need a real answer to "where do we start?"
Executive-level AI leadership without the full-time hire. I work with you on a monthly or quarterly basis — setting direction, implementing the strategy, and evolving it as your business grows and the tools improve.
If your processes feel clunky, your costs keep growing, or your workflows break when things get busy, I can help. Every operations engagement is informed by AI, because there's no reason to redesign a process without asking whether AI should be running part of it.
I don't just tell you what to automate — I build it with you. From AI-assisted reporting and automated follow-ups to invoice processing and data analysis, I help you stand up workflows your team can run on their own by the time I leave.
A full-time Chief AI Officer costs $300,000 or more a year — a hire that makes no sense for most Atlanta businesses. But the need is real: someone has to own where AI fits, set the priorities, and keep the effort connected to how the business actually makes money. That's the role a fractional Chief AI Officer fills.
You get senior, operations-grounded AI leadership a few days a month, at a fraction of the cost of a full-time officer. For most owners, that's the difference between dabbling in AI and actually building a plan that pays off — without betting the year on a transformation project or a new headcount.
I didn't come to AI from a tech background. I started as a chemical engineer on plant floors, moved into leadership at two Fortune 500 companies, and most recently served as VP at a global technology company, where I led an AI-powered logistics platform across 32 countries. I've managed supply chains spanning tens of thousands of SKUs and built the automated systems that let lean teams operate at global scale. I also advise investment firms through Guidepoint and AlphaSights on operations, supply chain, and technology strategy.
Now I bring that same experience to business owners here in Atlanta. The research is clear that more than 80% of AI projects fail — and the cause is rarely the technology. It's strategy: poor alignment, weak follow-through, and no one connecting the tools to how the business runs. That's exactly the gap I fill.
I help you find where AI and better operations create real value, then help you implement it — starting with how your business runs, not with a tool to sell.
Owner-led and midsize businesses — usually teams of 10 to 100. You don't need a data team or a big software budget to get real value from AI.
Usually one or two back-office processes — reporting, scheduling, invoicing, cost analysis — where the work is structured and measurable. We get a clean win there, and it funds the next move.
We track the leading metrics that predict performance, not just the lagging ones that report it. Leading vs lagging →
Yes — I'm based in Atlanta and work hands-on with clients here and across the Southeast.
Let's figure out where AI and better operations fit in your Atlanta business.
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